Unified Ads, Search and Feed Optimization

Learn how Promoted unifies optimization and measurement for search, feed, ads, and promotions and why unified optimization using an "internal currency" is critical to running a healthy business that maximizes user LTV (lifetime value).

Length: 1:32

Tags: Promote

TRANSCRIPT
Ads can help marketplaces scale profitability, but it’s not “free.”

Most ads make your marketplace worse. They increase prices on sellers, and they degrade the buyer experience. Profits pulled out from your marketplace must have come from somewhere.
    Quick fixes pull forward future revenue. Management may look good today, but if you didn't tell investors that you sold the future to profit today, then you have a big problem.
    Enter Promoted. Because Promoted unifies optimization and measurement for search, feed, ads, and promotions, Promoted’s ads safely increase profits by unifying optimization across search, feed, ads, and promotions.
      Unified financial controls prevent internal teams or vendors from cannibalizing the core business.
          Sellers reliably trade margins for volume, proven with unified reporting and with protections from self-competition and double-billing.
            Buyers and user growth are protected by user experience controls on ad quality and ad load.

            To learn more about how Promoted’s ads fit within unified marketplace optimization, visit us at Promoted.ai

              Suggested configurations

              These products and configurations can be licensed separately or together as a complete package.

              Contact us to design a configuration for your needs. Common configurations include:

              Total Package

              Total Package

              Total Package

              The complete Attention Marketplace in-a-box solution: Paid + Organic. Focus on your core competencies and product, and Promoted will take care of the rest.

              Paid-only Package

              Paid-only Package

              “Native Promotions.” Common for enterprise customers with existing marketplaces who want to launch a new line of business and boost margins and for up-and-coming social media companies launching a new Facebook-like self-service performance ads business.

              Organic-only Package

              Organic-only Package

              Organic-only Package

              A popular package with startups who are too early to monetize at scale and need to quickly improve seller retention and user engagement. Our matching engine for search without the ads auction.

              Metrics Only

              Metrics Only

              Metrics Only

              A great way to get started with Promoted without yet affecting the user experience. Our stripped-down, high-volume, highly-efficiency metrics service is perfect for powering many real-time content delivery control systems when traditional analytics solutions may be far too expensive.
              Choose the package above
              Paid
              Organic

              Delivery

              Metrics

              Manager

              Total Package

              Total Package

              The complete Attention Marketplace in-a-box solution: Paid + Organic. Focus on your core competencies and product, and Promoted will take care of the rest.

              Paid-only Package

              Paid-only Package

              “Native Promotions.” Common for enterprise customers with existing marketplaces who want to launch a new line of business and boost margins and for up-and-coming social media companies launching a new Facebook-like self-service performance ads business.

              Organic-only Package

              Organic-only Package

              The complete Attention Marketplace in-a-box solution: Paid + Organic. Focus on your core competencies and product, and Promoted will take care of the rest.

              Metrics Only

              Metrics Only

              The complete Attention Marketplace in-a-box solution: Paid + Organic. Focus on your core competencies and product, and Promoted will take care of the rest.

              Add Promoted to your marketplace

              Increase user purchases and new seller success rates. Scale your best sellers while keeping your marketplace fair.

              Fill out our contact form and we'll reach out to you shortly.

              Contact Us

              Thank you! Your submission has been received!
              Oops! Something went wrong while submitting the form.
              © 2022
              info@promoted.ai